The sad reality is that many businesses will close and fail in the first 5 years. 45% according to the current stats. There are many reasons this happens but the top 4 reasons are
-Lack of capital or funding
-Retaining an inadequate management team
-Faulty infrastructure or business model
-Unsuccessful marketing initiatives

I hate seeing businesses fail, I want to see all of them grow and thrive. In today’s episode, I am sharing the 5 principles of marketing with a bonus 6th principle. We are going to cover

-Product
-Price
-Place
-People
-Promotion
-Bonus – Process