Social Media Marketing

How to Reel Viewers In Within 10 Seconds of Your Facebook Ad Video

Utilizing video ads on Facebook is an efficient way to help grow your business and increase your overall brand awareness. However, with all the other businesses and brands who have realized this, it may feel a little difficult getting your audience to actually watch your Facebook video. By having a great hook, you can reel viewers in the opening 10

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Marketing

3 Effective Ways to Keep Your Brand’s Content Consistent

When you’re growing your business, you should always make sure that you’re producing consistent content on your website and your social media. Keeping a steady, regular presence online can help your brand awareness grow. Make sure your brand has a consistent online presence with these three effective tips. Plan Your Social Media Ahead To keep growing your list of potential

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Social Media Marketing

3 Easy Ways to Find Inspiration For Blog Posts

Inspiration comes and goes in waves — and once you feel like you’ve lost that inspiration, it can feel almost impossible to get it back. How can you consistently find inspiration for your particular niche? Blogging and email newsletters are some of the best ways to spread awareness and keep consumers engaged. 85% of people buy products from websites that

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Websites

How to Increase Engagement Through Subtle Website Motion

The purpose of a website for your business is to help engage with your audience. Your website helps inform them of exactly what you offer, letting them know if you provide what they want or need.  Once your website informs them of this, your site should also help them make their next action to engage, purchase, or subscribe. But how

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Marketing

Testimonials Are So Important For Your Business — Here’s How to Get Them

As you grow your business or brand, you want to make sure you’re continuing to pull potential customers in. But how do you do this successfully — and consistently? An extremely powerful marketing tool, testimonials work wonders for businesses and are well worth the time it takes to create. Why Are Customer Testimonials Important? Customer testimonials are great because former

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Social Media Marketing

Why All Buzz About Facebook’s New Tool Creator Studio?

Facebook has released a new tool for its users — and this one is a gamechanger. Facebook Creator Studio is a new tool that allows users to schedule their social media posts on both their Facebook and Instagram accounts. Now that Facebook has released Creator Studio, businesses have a new option to paid services like Hootsuite or Buffer. This free

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Marketing

How To Increase Sales By Adding Value

Finding the perfect way to increase sales is an art. Many business owners worry about raising their rates. After all, wouldn’t consumers simply buy the cheapest product that they can find? By understanding how to utilize emotional, social, and philosophical values, you can increase your sales. Through showing your potential customers just how valuable your products are, you can successfully

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Marketing

3 Major Signs You’re Working With the Wrong Marketing Agency

In an ideal world, it would be unbelievably easy to successfully market your business. Unfortunately, this isn’t the case — and most business owners can attest to this. Marketing is vital to any business or brand looking to grow. With expert, efficient marketing strategies, you can see your business evolve in no time. With poor, misdirected marketing strategies, the complete

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Social Media Marketing

Hit The Bull’s-Eye With Online Advertising

Running your business is challenging on all levels. Dealing with day-to-day operations, keeping customers satisfied, and managing employees all day every day would wear on anyone. But wait, you’re not done yet. Staying in business means promoting your business. No matter how big or small your overall budget is, some of that needs to be earmarked for marketing and advertising. 

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Social Media Marketing

Tools the Pros Use for Social Media Marketing

Most business owners these days are using some form of social media to market themselves and their businesses. When used properly, sites like Facebook, Instagram, and LinkedIn, among others, provide an incredible platform to present products and services. It allows a start-up to advertise on the same platform as the likes of Apple, Oracle, Wix.com or Adobe. That exposure enables

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