Marketing Strategies Podcast Episode 14 Email vs. Social Media Marketing. Which is Better? When I chat with business owners and talk about marketing the conversation usually goes to social media. Its the relatively new kid on the block. But is it the right choice for every type of business. That is what this episode is all about. Which types of
For more than a year now, you’ve probably heard all about how it’s time to pivot your business in order to keep your company afloat during the COVID-19 pandemic. But ensuring your business is flexible and easily adjustable to the forever changing times should always be the situation you’re in — not just when there’s a pandemic forcing you to.
Web design can increase your business’ sales, but did you know that good website hosting can improve your business? A good website keeps your site visitors happy and informed — and never frustrated. Slow site speeds and websites that don’t load properly can quickly make your visitors annoyed, and potentially make them leave without purchasing anything. Recently on our podcast,
Marketing Strategies Podcast Episode 13 Use Niche Marketing To Grow Your Business In this episode I talk about the different types of Niche Marketing Vertical Niche Marketing Horizontal Nice Marketing The benefits of niche marketing. I walk you through how to identify your niche and how to start working with them. Here are links to previous podcasts that I mention
Marketing Strategies Podcast Episode 12 Corporate Social Responsibility – Interview with Vectra Bank Colorado Brandon Eldridge with Vectra Bank Colorado joined me in this episode. He and many members of the bank spend a of their free time with not-for-profits and charity events and encourage their employees to do so as well. Its part of their corporate culture. Here are
Marketing Strategies Podcast Episode 11 Leverage business connections through social media – Interview with Cassie Smith Owner of True Nature Roofing In this episode, I have conversation with Cassie Smith of True Nature Roofing. A womens owned roofing company. This by itself is pretty inspriational. Not only do we talk about the advantages of being a women business owner we
Marketing Strategies Podcast Episode 10 Use QR Codes To Increase Sales QR Codes are finally ready for prime time. They are the bridge between print and digital marketing. This opens up more opportunities for people to work with your business. I talk about where to use them both in print and where they can point to online with examples. I
Creating a visual brand identity is essential for any business. The most successful companies worldwide all have created a brand that is recognizable to their target audience and consumers. Branding is all about researching your audience and creating a style and overall set of features that will help them recognize your company from the branding alone! A successful branding strategy
Marketing Strategies Podcast Episode 8 Giving Back Campaigns Interview | Adam and Son Auto Plaza Scott Gill with Adam and Son Auto Plaza and I had a great discussion about how companies can create and promote giving back campaigns. These types of campaigns are a really great marketing tool when inspired from the heart. They help the community and they
Marketing Strategies Podcast Episode 8 Network Marketing Interview | Colorado Foothills Properties I had a wonderful discussion with John and Tyson Liese, father and son owners of Colorado Foothills Properties. During the interview, we had an in-depth discussion about how to use network marketing to increase awareness and build a strong referral base regardless of what industry you are in.
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