Content Marketing

How to Choose the Best Blog Topics for Your Business Niche

It’s difficult to consistently come up with blog topics for your specific business niche. However, this doesn’t mean it’s impossible! Regardless of what industry your company falls into, keep the blog section on your website alive by following these three tips. Know Your Target Audience First (and really before you even start blogging), you need to know your target audience.

Read More »
Websites Design

3 Elements Your Website Design MUST Include

There are many factors to consider when designing your website. As a business owner, it’s important that you make sure your branding is complete and clear to all visitors. Once you have your overall branding design (color scheme, font designs, etc) figured out, there are three main elements that your website needs. Regardless of what industry or niche you fall

Read More »
Social Media Marketing

The One Thing You Must Know Before Running Facebook Ads

Ready to begin running your first Facebook Ad? There are many key factors to know when running a successful Facebook Ad campaign. It’s difficult to find the strategy that works well for your business, especially when using tools that you’ve never used before. First off, you need to understand key facts about your business — and your audience — before

Read More »
Social Media Marketing

Does Your Business Need to Be On All Social Media Platforms?

As you work to consistently produce content for your business through your website and social media accounts, it can occasionally feel like circumstances aren’t quite working out. With social media especially, it very often feels like all your hard work and energy is going nowhere. A key component to growing your engagement and following on social media is to post

Read More »
Social Media Marketing

How to Reel Viewers In Within 10 Seconds of Your Facebook Ad Video

Utilizing video ads on Facebook is an efficient way to help grow your business and increase your overall brand awareness. However, with all the other businesses and brands who have realized this, it may feel a little difficult getting your audience to actually watch your Facebook video. By having a great hook, you can reel viewers in the opening 10

Read More »
Content Marketing

3 Effective Ways to Keep Your Brand’s Content Consistent

When you’re growing your business, you should always make sure that you’re producing consistent content on your website and your social media. Keeping a steady, regular presence online can help your brand awareness grow. Make sure your brand has a consistent online presence with these three effective tips. Plan Your Social Media Ahead To keep growing your list of potential

Read More »
Social Media Marketing

3 Easy Ways to Find Inspiration For Blog Posts

Inspiration comes and goes in waves — and once you feel like you’ve lost that inspiration, it can feel almost impossible to get it back. How can you consistently find inspiration for your particular niche? Blogging and email newsletters are some of the best ways to spread awareness and keep consumers engaged. 85% of people buy products from websites that

Read More »
Websites Design

How to Increase Engagement Through Subtle Website Motion

The purpose of a website for your business is to help engage with your audience. Your website helps inform them of exactly what you offer, letting them know if you provide what they want or need.  Once your website informs them of this, your site should also help them make their next action to engage, purchase, or subscribe. But how

Read More »
testimonals
Marketing

Testimonials Are So Important For Your Business — Here’s How to Get Them

As you grow your business or brand, you want to make sure you’re continuing to pull potential customers in. But how do you do this successfully — and consistently? An extremely powerful marketing tool, testimonials, work wonders for businesses to build trust with potential customers. They are well worth the time it takes to collect and post them to your

Read More »

Learn About

More Posts

JOIN OUR NEWSLETTER

Join Inkyma’s email newsletter to receive a FREE copy of “4 Instant Ways to Improve Your Company’s Marketing Plan” with tips you can implement today to boost your business’ presence online.

JOIN OUR NEWSLETTER

Join Inkyma’s email newsletter to receive a FREE copy of “4 Instant Ways to Improve Your Company’s Marketing Plan” with tips you can implement today to boost your business’ presence online.