Marketing

Top 3 Marketing Tools for Attracting Clientele Who Pay What You Are Worth

Tired of potential customers questioning your prices? Maybe you just need to attract different clients. There are people out there who are ready and willing to pay top dollar for services and goods from knowledgeable professionals. Consider the case of an entrepreneur with a bachelor’s degree in interior design and many years of experience working in her field. She has

Read More »
Marketing

Taking Control of your Website Design Content (part 4 of 4)

In this series, we’ve been discussing how to use website design strategies to attract more customers. In the last post, we reviewed strategies for boosting user engagement on your site.  Now, we are going to discuss how to take back control of your content after your site has been professionally designed. Backup Your Content Let’s say you hire a new

Read More »
Social Media Marketing

User Engagement Strategies that Attract More Customers (Part 3)

In this four-part series, we are discussing how to use website design strategies to attract more customers. The last post, we overviewed site load time and mobile user experience. Now we are going to talk about keeping users engaged while on your website. The is a ton of content on the web, and interactive tools will make your website stand

Read More »
Marketing

How to Design Your Website to Attract More Customers (Part 1)

Your web presence is more than simply a means of conveying business hours and locations to potential clients. A professional website design creates confidence. When surveyed 94% of people cited web design as the reason they mistrusted or rejected a website. When people see a user-friendly, high-quality website they are more likely to view your company as adept, organized, and

Read More »
Marketing

The Techie Stuff You Can Do to Your Website to Attract More Customers (Part 2)

Often, a website is the first impression potential clients have of your company. High-quality web design can create a sense of confidence in your business that converts readers to customers. In part one of this series, we discussed attracting more customers by employing emotional language and prominent Calls to Action. Now we are going to tackle two key web development

Read More »
Social media marketing
Marketing

Keep Your Audience Engaged with Regular Social Media Posts

Do you have a plan for engaging with your audience on social media? Using a business page on Instagram or Facebook is not the same thing as posting on your personal profile. Plenty of people hop on social media to update their friends or post random thoughts. However, running business page takes careful planning. Consider what your followers will find

Read More »
Hash tag marketing
Marketing

Why Are #Hashtags so Important for #Instagram?

Hashtags are more than a trend. They have spread throughout social media and are a key element in making your Instagram posts discoverable by a broad audience. If you take the time to craft an amazing Instagram post, you want to make sure people can find it! When used effectively, hashtags boost your brand’s outreach on social media. What are

Read More »
NEWSLETTER CONCEPT
Marketing

Attract Clients and Build a Customer Base Through Effective Online Marketing Strategies

Most of today’s marketing happens on the internet. So, if your company wants to compete, you’ll need a powerful online marketing strategy. Your target audience is in so many places that A comprehensive, multichannel plan is necessary to attract clients in today’s fragmented media environment. Rather than focusing on one form of media, promote your brand through several streams such

Read More »