Marketing

How to Design Your Website to Attract More Customers (Part 1)

Your web presence is more than simply a means of conveying business hours and locations to potential clients. A professional website design creates confidence. When surveyed 94% of people cited web design as the reason they mistrusted or rejected a website. When people see a user-friendly, high-quality website they are more likely to view your company as adept, organized, and

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Marketing

The Techie Stuff You Can Do to Your Website to Attract More Customers (Part 2)

Often, a website is the first impression potential clients have of your company. High-quality web design can create a sense of confidence in your business that converts readers to customers. In part one of this series, we discussed attracting more customers by employing emotional language and prominent Calls to Action. Now we are going to tackle two key web development

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Social media marketing
Marketing

Keep Your Audience Engaged with Regular Social Media Posts

Do you have a plan for engaging with your audience on social media? Using a business page on Instagram or Facebook is not the same thing as posting on your personal profile. Plenty of people hop on social media to update their friends or post random thoughts. However, running business page takes careful planning. Consider what your followers will find

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Hash tag marketing
Marketing

Why Are #Hashtags so Important for #Instagram?

Hashtags are more than a trend. They have spread throughout social media and are a key element in making your Instagram posts discoverable by a broad audience. If you take the time to craft an amazing Instagram post, you want to make sure people can find it! When used effectively, hashtags boost your brand’s outreach on social media. What are

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NEWSLETTER CONCEPT
Marketing

Attract Clients and Build a Customer Base Through Effective Online Marketing Strategies

Most of today’s marketing happens on the internet. So, if your company wants to compete, you’ll need a powerful online marketing strategy. Your target audience is in so many places that A comprehensive, multichannel plan is necessary to attract clients in today’s fragmented media environment. Rather than focusing on one form of media, promote your brand through several streams such

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blogging for marketing image
Marketing

How to Boost Your SEO Rankings Through Blogging

You’ve worked hard to create a great organization that provides top-notch products and services. Now, you need to get your brand out there. But how will people in your community know about your company? Most people turn to Google when searching for services in their area. Search engines rank the sites they think the user wants to see. So it’s

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