Social Media Marketing

Does Your Business Need to Be On All Social Media Platforms?

As you work to consistently produce content for your business through your website and social media accounts, it can occasionally feel like circumstances aren’t quite working out. With social media especially, it very often feels like all your hard work and energy is going nowhere. A key component to growing your engagement and following on social media is to post

Read More »
Social Media Marketing

How to Reel Viewers In Within 10 Seconds of Your Facebook Ad Video

Utilizing video ads on Facebook is an efficient way to help grow your business and increase your overall brand awareness. However, with all the other businesses and brands who have realized this, it may feel a little difficult getting your audience to actually watch your Facebook video. By having a great hook, you can reel viewers in the opening 10

Read More »
Content Marketing

3 Effective Ways to Keep Your Brand’s Content Consistent

When you’re growing your business, you should always make sure that you’re producing consistent content on your website and your social media. Keeping a steady, regular presence online can help your brand awareness grow. Make sure your brand has a consistent online presence with these three effective tips. Plan Your Social Media Ahead To keep growing your list of potential

Read More »
Social Media Marketing

3 Easy Ways to Find Inspiration For Blog Posts

Inspiration comes and goes in waves — and once you feel like you’ve lost that inspiration, it can feel almost impossible to get it back. How can you consistently find inspiration for your particular niche? Blogging and email newsletters are some of the best ways to spread awareness and keep consumers engaged. 85% of people buy products from websites that

Read More »
Websites Design

How to Increase Engagement Through Subtle Website Motion

The purpose of a website for your business is to help engage with your audience. Your website helps inform them of exactly what you offer, letting them know if you provide what they want or need.  Once your website informs them of this, your site should also help them make their next action to engage, purchase, or subscribe. But how

Read More »
testimonals
Marketing

Testimonials Are So Important For Your Business — Here’s How to Get Them

As you grow your business or brand, you want to make sure you’re continuing to pull potential customers in. But how do you do this successfully — and consistently? An extremely powerful marketing tool, testimonials, work wonders for businesses to build trust with potential customers. They are well worth the time it takes to collect and post them to your

Read More »
Social Media Marketing

Why All Buzz About Facebook’s New Tool Creator Studio?

Facebook has released a new tool for its users — and this one is a gamechanger. Facebook Creator Studio is a new tool that allows users to schedule their social media posts on both their Facebook and Instagram accounts. Now that Facebook has released Creator Studio, businesses have a new option to paid services like Hootsuite or Buffer. This free

Read More »
increase sales value
Marketing

How To Increase Sales By Adding Value

Finding the perfect way to increase sales is an art. Many business owners worry about raising their rates. After all, wouldn’t consumers simply buy the cheapest product that they can find? Not necessarily – by understanding how to utilize emotional, social, and philosophical values, you can increase your sales. By showing your potential customers just how valuable your products are

Read More »
Marketing

3 Major Signs You’re Working With the Wrong Marketing Agency

In an ideal world, it would be unbelievably easy to successfully market your business. Unfortunately, this isn’t the case — and most business owners can attest to this. Marketing is vital to any business or brand looking to grow. With expert, efficient marketing strategies, you can see your business evolve in no time. With poor, misdirected marketing strategies, the complete

Read More »
Social Media Marketing

Hit The Bull’s-Eye With Online Advertising

Running your business is challenging on all levels. Dealing with day-to-day operations, keeping customers satisfied, and managing employees all day every day would wear on anyone. But wait, you’re not done yet. Staying in business means promoting your business. No matter how big or small your overall budget is, some of that needs to be earmarked for marketing and advertising. 

Read More »

Learn About

More Posts

JOIN OUR NEWSLETTER

Join Inkyma’s email newsletter to receive a FREE copy of “4 Instant Ways to Improve Your Company’s Marketing Plan” with tips you can implement today to boost your business’ presence online.

JOIN OUR NEWSLETTER

Join Inkyma’s email newsletter to receive a FREE copy of “4 Instant Ways to Improve Your Company’s Marketing Plan” with tips you can implement today to boost your business’ presence online.