Get inspired by Axon Health’s journey through their 1st year and get actionable insights on what you can do for your start up business. We interviewed Dr Erica Abraham of Axon Health, a mobile chiropractic practice in Colorado Springs. Dr. Erica shares with us their unique business model and how they have marketed their business during their 1st critical year and what they are planning for the next few years.
This won’t be a technical discussion about Search Engine Optimization. Audrey going to be more of your translator to bridge the gap between the technical jargon of SEO and the practical application. On this episode, she will be sharing the top things you need to do to optimize your site, tools you can use and of course action steps to get you started.
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There are many tools that are very beneficial to a business’s website — and broken link monitoring tools for better SEO are essential. Often provided through your website host, link monitoring services or tools can help save you a lot of time, energy, and money. They are necessary for any business website that wants to successfully convert site visitors to
Wondering how to talk to your potential clients on your website? Don’t talk about yourself. When a website visitor goes to your site and starts to scroll through your home page, they don’t want to learn about you or your business, not yet. They want to understand what you can offer them. So start with what’s in it for them
Marketing Strategies Podcast Episode 21 Christmas Holiday Marketing Strategy For business owners and marketing professions Christmas Holiday Marketing Strategy Planning starts in July. If you want to have a holiday season to remember you need to start planning in July to reap the benefits of a fantastic holiday season and beyond. In This episode, I share with you the benefits
Marketing Strategies Podcast Episode 20 How To Do Digital Advertising The Right Way In this episode, I share how to do digital advertising the right way so you can use it as an effective marketing tool to grow your business without wasting a lot of time with trial and error. I talk about what type of businesses ads are good
Marketing Strategies Podcast Episode 19 Email Sales Funnels For Lead Generation If you sell high ticket products or services or high trust services it takes on average 6 – 8 touches (emails, conversations, meetings, etc…) for a buyer to choose you. When I have discussions with certain types of business owners they want a way to automate the touchpoints so
Marketing Strategies Podcast Episode 18 Convert Leads Into Customers With Landing Pages Many business owners understand their websites but they don’t understand the power of landing pages which are just extensions of their websites. Used correctly they are a great way to generate more leads and get more customers. I find this tool is underutilized as a marketing tactic across
Common website content mistakes don’t just annoy your customers — they can also hurt your sales. A well-designed website is key to growing your business, so it’s always important to ensure your website is clear and easy to navigate. In our podcast, we discussed how one of the most common mistakes businesses make when it comes to web design is
Wondering how to increase sales with QR codes? While first invented as an alternative method to scanning products, QR codes have quickly become a great marketing tool. In the past few years, these codes have increased in usage and popularity. In 2018 alone, twice as many users scanned a QR code in North America and Europe, when compared to 2015.