Creating email newsletters can be difficult and time-consuming, but the job doesn’t stop once you’ve perfected your overall design and copy. Once you send out your newsletters, it’s important that you monitor a few metrics associated with your sent emails. Below, we’ve chosen the top 2 newsletter metrics to get you more leads — and make adjustments for future newsletter
When creating your business website, there are a lot of factors you have to pay attention to in order to make the site user friendly for customers and leads but also for search engine optimization: Keywords Meta Tags Internal and External Links Educational Blog articles are all important for a business website to rank well in search, but oftentimes many
Having a blog on your business website is beneficial for many reasons. It helps increase your likelihood of ranking high on Google because you have more content and it helps keep educate your followers and customers. There’s a difference between regular old blog posts and those that engage site visitors into wanting to become a customer. With these five tips
Webinars have always been beneficial for companies to make. With the COVID-19 pandemic, they’ve become essential for so many businesses looking to connect with their audience so make your webinar interactive to get more attendees. You don’t want to create a webinar that’s boring. You need to keep your audience immersed during the time spent with you. One way to
As you’re creating a new sales funnel in an email series, there are a few profitable strategies to include to help you get the best results. When producing an email series, there are a few things you need to have. An effective series includes seven to eight emails to build trust over time with your potential customers. Include a mix
Google My Business is one of the most important tools for any business owner. If you don’t already have a GMB set up, you need one. But why does it matter so much? What is Google My Business? Creating a Google My Business listing is a must for all businesses. It provides your company with instant visibility when people are
Creating specific videos for your business can help increase your overall engagement and sales when used correctly. With service, product, and company videos, you can interact with customers online in different ways. A video series lets you get creative and make an episodic style series that keeps viewers coming back for more. All of these video types have different benefits
When you create a successful cold sales funnel email series, you have a great opportunity to attract potential customers to any high-ticket product or service you’re selling. We like to define high-ticket as over $50.00 or over $29.99 monthly recurring. The more customers see and hear from a brand, the more trust is built. The higher the value of the
The higher you rank on Google and Bing, the more website exposure you’ll have — and the more customers and sales you’ll have. There’s a reason why so many businesses want that high ranking! As SEO has changed over the years, it’s difficult to understand exactly what these search engines are looking for now. Below, you’ll find how to rank
Connect with your customers, increase sales and help potential customers solve their problems. All of this can be accomplished with an email newsletter. Just as with other forms of communication, you need to make sure you’re working to always increase engagement. What do you need to increase engagement? VIDEO Utilize Video In Your Email Newsletters Social media users prefer video
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