Marketing Strategies Podcast Episode 11 Leverage business connections through social media – Interview with Cassie Smith Owner of True Nature Roofing In this episode, I have conversation with Cassie Smith of True Nature Roofing. A womens owned roofing company. This by itself is pretty inspriational. Not only do we talk about the advantages of being a women business owner we
Marketing Strategies Podcast Episode 10 Use QR Codes To Increase Sales QR Codes are finally ready for prime time. They are the bridge between print and digital marketing. This opens up more opportunities for people to work with your business. I talk about where to use them both in print and where they can point to online with examples. I
Creating a visual brand identity is essential for any business. The most successful companies worldwide all have created a brand that is recognizable to their target audience and consumers. Branding is all about researching your audience and creating a style and overall set of features that will help them recognize your company from the branding alone! A successful branding strategy
Marketing Strategies Podcast Episode 8 Giving Back Campaigns Interview | Adam and Son Auto Plaza Scott Gill with Adam and Son Auto Plaza and I had a great discussion about how companies can create and promote giving back campaigns. These types of campaigns are a really great marketing tool when inspired from the heart. They help the community and they
Marketing Strategies Podcast Episode 8 Network Marketing Interview | Colorado Foothills Properties I had a wonderful discussion with John and Tyson Liese, father and son owners of Colorado Foothills Properties. During the interview, we had an in-depth discussion about how to use network marketing to increase awareness and build a strong referral base regardless of what industry you are in.
Marketing Strategies Podcast Episode 7 Value Based Marketing To Increase Sales Value Based Marketing is targeting customers who are willing to pay more for a product because it aligns with their values. Learn how to be able to charge more and attract the right type of clients to your business. I share the top 3 core values and how to
Marketing Strategies Podcast Episode 6 Marketing Interview Infinite Disposal In this episode, I have a conversation with Chad Mason from Infinite Disposal where we talk about the business, the waste management industry, and how they market to their customers. We chat about QR codes Video and what type of video works best for them Social Media Marketing I love doing
Marketing Strategies Podcast Episode 5 Pivoting Your Business I’ve spoken with many business owners during the pandemic of 2020\2021 some pivoted early, some late, many not at all. The pandemic is an in your face example of why as a business owner you need to remain flexible, agile and always be growing your business. Pivoting your business is not just
Marketing Strategies Podcast Episode 4 Website Hosting Tips To Drive Business For many business owners hosting there website is usually an after thought and they go with the low cost plan. This can be a big mistake if you are doing outbound marketing and trying to drive business. If you don’t have the right hosting plan for your business it
Marketing Strategies Podcast Episode 3 Top 5 Website Design Mistakes A website can look beautiful but still not be set up to attract potential customers to buy from you. Function and layout play a big part in the customer buying process. Are you losing sales because your website isn’t designed with your customer in mind? In this episode, I share
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