Social media is an ever-changing field, so finding marketing that works for your business can feel impossible. Here are 5 social media marketing trends that have recently taken off — and it looks like they won’t be going anywhere in the near future. 1. Influencers Still Work It appears that influencer power isn’t going away anytime soon. Influencers tend to
We share the best time to post to social media for the highest engagement Time Your Social Media Posts For Highest Engagement Many small businesses have success with generating leads on social media. The key is to time your social media posts for when people are on the platform and then post often so they can actually see it. On
It’s difficult to consistently come up with blog topics for your specific business niche. However, this doesn’t mean it’s impossible! Regardless of what industry your company falls into, keep the blog section on your website alive by following these three tips. Know Your Target Audience First (and really before you even start blogging), you need to know your target audience.
There are many factors to consider when designing your website. As a business owner, it’s important that you make sure your branding is complete and clear to all visitors. Once you have your overall branding design (color scheme, font designs, etc) figured out, there are three main elements that your website needs. Regardless of what industry or niche you fall
Ready to begin running your first Facebook Ad? There are many key factors to know when running a successful Facebook Ad campaign. It’s difficult to find the strategy that works well for your business, especially when using tools that you’ve never used before. First off, you need to understand key facts about your business — and your audience — before
As you work to consistently produce content for your business through your website and social media accounts, it can occasionally feel like circumstances aren’t quite working out. With social media especially, it very often feels like all your hard work and energy is going nowhere. A key component to growing your engagement and following on social media is to post
Utilizing video ads on Facebook is an efficient way to help grow your business and increase your overall brand awareness. However, with all the other businesses and brands who have realized this, it may feel a little difficult getting your audience to actually watch your Facebook video. By having a great hook, you can reel viewers in the opening 10
When you’re growing your business, you should always make sure that you’re producing consistent content on your website and your social media. Keeping a steady, regular presence online can help your brand awareness grow. Make sure your brand has a consistent online presence with these three effective tips. Plan Your Social Media Ahead To keep growing your list of potential
Inspiration comes and goes in waves — and once you feel like you’ve lost that inspiration, it can feel almost impossible to get it back. How can you consistently find inspiration for your particular niche? Blogging and email newsletters are some of the best ways to spread awareness and keep consumers engaged. 85% of people buy products from websites that
The purpose of a website for your business is to help engage with your audience. Your website helps inform them of exactly what you offer, letting them know if you provide what they want or need. Once your website informs them of this, your site should also help them make their next action to engage, purchase, or subscribe. But how
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